A great trip shouldn't take a dozen apps.
Ollin started the way a lot of good things do: a couple who love to travel got tired of the mess. A planning doc here. A hotel confirmation buried in email there. Restaurant ideas scattered across a group chat. A packing list living on a sticky note, and one person — always the same person — quietly holding it all together.
Every trip was wonderful in the end. But getting there meant stitching half a dozen apps into something that resembled a plan, and hoping nothing slipped through the cracks between them. We kept thinking the same thing: the planning should feel as good as the trip.
So we built the app we wanted to use — one that doesn't hand you a blank page or a wall of links, and doesn't clock out the moment you land at the airport.
We named it Ollin, an old Nahuatl word for movement, because that's what a good trip really is: motion, from the first idea to the last memory.
“I built Ollin because planning a trip with the people you love shouldn't take a spreadsheet, six group chats and a whole weekend. One place to plan it, book it, live it and look back on it.”
Jake Sorce builds Ollin at Sorce Code Labs, LLC. Questions, ideas, or a trip that went sideways? Write to us and he reads it.
One loop, start to finish
Most apps own a single slice of a trip. We're building the one place that holds all four, because the gaps between tools are where the stress lives.
- Start
Plan
Describe it in plain words and get a realistic, day-by-day itinerary built around real, well-loved places, never invented ones.
- Then
Book
Tap a stay, flight, table, or tour and Ollin hands you to the partner that sells it — then files the confirmation you forward on the right day.
- Then
Live it
On the road, a live timeline, weather, maps, and packing keep your whole party moving — no group-chat scroll required.
- …and again
Relive
Photos and an auto recap come together into a trip you can share with a single link, the day after you get home.
AI that does the legwork, and shows its work
Ask Ollin anything in plain language. It searches the live web, cites the real sources it used, and writes its edits into your itinerary on the right day, formatted and aware of everyone traveling with you. The AI is there to do the busywork, not to make things up. If it can't back a recommendation with a real source, it won't make one.
The promises behind the product
A few things shape every decision we make. They're also the things we'd want you to hold us to.
Real places, or nothing
Every recommendation is grounded in somewhere that actually exists. The concierge searches the live web and cites its sources, so every place it puts on your plan is one you can look up for yourself.
Everyone's trip, not the organizer's
Group planning is the part most tools quietly abandon. We made it the heart of Ollin, and we made it free. Your whole party co-edits one plan, votes on the maybes, and never re-reads a group chat to find the latest version.
We earn it honestly
Booking through Ollin costs the same as booking direct: Ollin adds no fee of its own, and partner commissions (paid by the partner, not by you) fund a generous free plan, so we never have to paywall the basics or sell what you tell us for money.
We're just getting started.
We're building Ollin for everyone who believes the best trips are worth planning well. We'd love for you to come along.
Start your first trip